Our insights

Branding is complex, but it doesn't have to be complicated.

How Neil's Swim Reminds Us What Leadership Is All About

Neil's incredible journey is an inspiring story of resilience, determination, and perseverance.

Consumer Predictions for 2023

Will we care less in 2023?In the last year we’ve ventured through the “post-Covid” era.

The 1,805 Mile(ish) Road Trip to Inspiration

How our Creative Copywriter Phia Warr, managed to travel from London-Paris-Lyon-Monaco-Sicily-Malta in one week.

Making the Move to Webflow

BRND WGN has been building websites since 2009, and along the way we’ve learned a thing or two.

How We Travel Has Become Who We Are

After suffering something of a mass hiatus during the pandemic, the travel industry is now (thankfully) back with a bang. With new hotel openings, a flurry of

3 Ways Your Food Business Can Stand Out Through Branding

Like all businesses, the way you express yourself through branding in the food industry is crucial. Your branding can say so much about you, and it's the one e

3 Ways The Consumer Landscape is Changing

In today’s increasingly consumerist world people are continuously spoiled for choice. We have everything we require at our fingertips and are becoming more and

How Brands Should Be Adapting To New Consumer Behaviour

If you caught our last Insights article you will already have discovered how the consumer landscape is changing and what this shift in trends means for many co

Why The Stories We Tell Have Never Been More Important

Our creative copywriter @katietsouros tells us why crafting a story with authenticity and heart has never been more important for brands and businesses. In a world of saturation, creating a narrative that resonates and connects with the people it speaks to has become your brand’s biggest asset.

Why You Should Stop Focusing on Likes

When you communicate bolder, you communicate better.

“What’s Possible?” Web Design and Web Development Projects from 2021

Web development isn’t just about beautiful, intuitive design. It’s a much more balanced world where user experience (UX), accessibility, and business goals sho

How to improve your website’s User Experience and gain more loyal customers

You can’t afford to get it wrong with your website. Your website must work well, speak for your brand and make your customers glad that they landed on it.

Key Statistics from Digital 2021

These are the local and global statistics that grabbed our attention from the insightful Digital 2021 report, published recently by We Are Social and Hootsuite

Marketing insights on the tourism industry for 2021

Pivot your marketing and flip the narrative.

Top tips for your 2021 communication

The WGN’s short guide to ensure you send the right message for maximum awareness.

BRND WGN confirmed as anchor tenants for The Brewhouse

Strategic creative agency BRND WGN have been confirmed as anchor tenants for The Brewhouse, the rehabilitated and regenerated former Farsons Brewery redesigned

Empathy, environmentalism and enthusiasm: 3 branding themes for a new year of sense and sensibility

As nations and economies start to head up the steep hill towards recovery, brand owners should take a step back, assess, audit and rewrite their strategies bef