Chetcuti Cauchi Advocates
Client:
Chetcuti Cauchi Advocates
Project Date:
2024
Industry:
Expertise:
Chetcuti Cauchi Advocates is a multi-disciplinary law firm offering a wide range of legal services. After more than 20 years of establishing a respected name in the industry, the firm sought an updated visual identity to maintain its strong foundation while embracing a more modern and forward-thinking aesthetic.
The Brief
Our objective was to create a fresh look that reflected the brand’s evolution while staying true to their core values and expertise, all while providing the flexibility and digital assets needed to stand out both in print and online.
The Work
For the Chetcuti Cauchi rebranding, we wanted to create a bold and vibrant identity while preserving the integrity of their original brand mark. Retaining the signature red, we expanded the colour palette to incorporate coral, cream, and gold, introducing more flexibility as well as a dynamic and sophisticated feel. Building on the existing brand mark, we refined the typography by adjusting the text hierarchy and selecting a sleek, modern font, creating an elevated monogram that could seamlessly adapt across various applications.
But a brand is more than just a logo. We ensured that Chetcuti Cauchi’s new identity could thrive across different mediums by proposing a new branded stamp for official documents, embossed formal stationery, and tailored social media templates for consistent visual presence.
Finally, our UX/UI team brought the brand to life online with a refreshed website design. Using the updated colour palette, new typography, and elevated monogram, paired with an optimised user experience for clarity and ease of navigation, we crafted a digital experience that feels both polished and professional.
The result was a brand identity that honours the firm’s long standing reputation for excellence while confidently stepping into the future.