Thinking

Tools for working remotely

Yesterday, BRND WGN decided to work-at-home until further notice. We were prepared but apprehensive.

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5 Ingredients to a memorable Super Bowl Commercial

Our Head of Design, Philip, breaks down the formula of this year’s best “Big Game” spots.

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Detox your strategy and take your marketing to the gym

In the spirit of January, we’re jumping on the detox-wagon and reminding you that more does not necessarily mean better, in fact the opposite could actually be true. Our advice is to make 2020 the year of focus.

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Our 2020 Digital Marketing Predictions

Digital media's domination continues to grow. As the New Year approaches we're sharing our predictions for 2020 trends that marketers can take advantage of.

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A Bot Can Do A Lot

BRND WGN has been on a long journey to find the right partner to bring chatbot technology to Malta. Today, we’re excited to announce a partnership with Clustaar.

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Should your design follow trends?

Whether you’re about to brand your startup, or seeking to refresh the look of your existing company, you’re going to be faced with an important design decision: Should you follow trends or opt for a more signature style? Our Head of Design Philip Sultana shares his views on the matter.

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Knock the Block off Writer’s Block

As the epic fictional boxer, Rocky states: ‘You, me, or nobody is gonna hit as hard as life. But it ain’t about how hard you hit; it’s about how hard you can get hit and keep moving forward. How much you can take, and keep moving forward. That’s how winning is done.’

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Be human… it’s good for business

There are certain truths we all know, but keep forgetting. Like the fact that companies are made of people. People with loved ones, who laugh at jokes and have their good and bad days. BRND WGN’s Head of Business Development, Martin Dimbleby, tells us how brands need to make more of an effort to connect with their audiences on a human level.

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The 4 pillars of a successful brand

If someone had to ask you to choose between brands - such as Apple or Samsung; Puma or Adidas - it will take you seconds to pick your favourite. But why? Both make functioning mobile phones or durable running shoes. All have strong, recognisable logos.

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Build your brand

Branding is not about having an awesome logo or a witty tagline. Your brand is everything that shapes the way people perceive your business. It’s your personality, your reputation, the way you speak. It’s what determines your value. A brand is what a brand does.

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How to present a project in 3 simple (yet not-so-easy) steps

You've done your research, designed and mocked up the artworks, created a kickass presentation and passed it on for feedback. The next step is presenting your work to the client. To many fear, chills and creative block are the first to take over at the very thought. But worry not! Creative Mark Buttigieg shares some tips that will put you in the right mindset so that you leave that meeting room with a satisfied client.

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6 easy tips to create a kick-ass portfolio

As MCAST students prepare to graduate and start hunting for their first design gig, BRND WGN’s Head of Creative, Katerina Karamallaki, shares her tips on how to best showcase your work.

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Bursting the baby bubble

Returning to work after having a baby comes with its challenges. Our Content Lead, Claudia Calleja, looks at how BRND WGN’s guiding principles helped make her transition smoother.

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Don’t believe the hype?

Creating good videos means spending time watching what other agencies are releasing - both the good videos, and the bad, says BRND WGN’s Jeremy Debattista. One which he thinks has standout qualities is Think Nice’s Bullshit.

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Giving the green light

You need a person, not a computer-generated system, to manage workflow if you want an agency to be efficient and keep its staff motivated and creative, says BRND WGN’s Traffic Manager Marlis Farrugia.

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Know who you are.

BRND WGN’s Head of Client Services, Martin Dimbleby, says there’s more branding insight in the Moana song than you would expect.

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Can your brand verb-up?

What does ‘to verbify' and ‘verbing' mean? BRND WGN’s Creative Director, Katerina Karamallaki, translates.

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Tools for working remotely

Yesterday, BRND WGN decided to work-at-home until further notice. We were prepared but apprehensive.

5 Ingredients to a memorable Super Bowl Commercial

Our Head of Design, Philip, breaks down the formula of this year’s best “Big Game” spots.

Detox your strategy and take your marketing to the gym

In the spirit of January, we’re jumping on the detox-wagon and reminding you that more does not necessarily mean better, in fact the opposite could actually be true. Our advice is to make 2020 the year of focus.

Our 2020 Digital Marketing Predictions

Digital media's domination continues to grow. As the New Year approaches we're sharing our predictions for 2020 trends that marketers can take advantage of.

A Bot Can Do A Lot

BRND WGN has been on a long journey to find the right partner to bring chatbot technology to Malta. Today, we’re excited to announce a partnership with Clustaar.

Should your design follow trends?

Whether you’re about to brand your startup, or seeking to refresh the look of your existing company, you’re going to be faced with an important design decision: Should you follow trends or opt for a more signature style? Our Head of Design Philip Sultana shares his views on the matter.

Knock the Block off Writer’s Block

As the epic fictional boxer, Rocky states: ‘You, me, or nobody is gonna hit as hard as life. But it ain’t about how hard you hit; it’s about how hard you can get hit and keep moving forward. How much you can take, and keep moving forward. That’s how winning is done.’

Be human… it’s good for business

The 4 pillars of a successful brand

If someone had to ask you to choose between brands - such as Apple or Samsung; Puma or Adidas - it will take you seconds to pick your favourite. But why? Both make functioning mobile phones or durable running shoes. All have strong, recognisable logos.

Build your brand

Branding is not about having an awesome logo or a witty tagline. Your brand is everything that shapes the way people perceive your business. It’s your personality, your reputation, the way you speak. It’s what determines your value. A brand is what a brand does.

How to present a project in 3 simple (yet not-so-easy) steps

6 easy tips to create a kick-ass portfolio

As MCAST students prepare to graduate and start hunting for their first design gig, BRND WGN’s Head of Creative, Katerina Karamallaki, shares her tips on how to best showcase your work.

Bursting the baby bubble

Returning to work after having a baby comes with its challenges. Our Content Lead, Claudia Calleja, looks at how BRND WGN’s guiding principles helped make her transition smoother.

Don’t believe the hype?

Creating good videos means spending time watching what other agencies are releasing - both the good videos, and the bad, says BRND WGN’s Jeremy Debattista. One which he thinks has standout qualities is Think Nice’s Bullshit.

Giving the green light

You need a person, not a computer-generated system, to manage workflow if you want an agency to be efficient and keep its staff motivated and creative, says BRND WGN’s Traffic Manager Marlis Farrugia.

Know who you are.

BRND WGN’s Head of Client Services, Martin Dimbleby, says there’s more branding insight in the Moana song than you would expect.

Can your brand verb-up?

What does ‘to verbify' and ‘verbing' mean? BRND WGN’s Creative Director, Katerina Karamallaki, translates.

У гонитві за досконалістю бренду.

ua@brndwgn.com