An identity crafted for City Living Concierge; a housekeeping and concierge team which services domestic and corporate spaces with the same high degree of attention and care.
- Branding
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- Social Media
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- Strategy
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- Website
Logo
The dualistic nature of the wordmark, typeface pairing and colour scheme is a creative nod to the two types of spaces serviced by the City Living Concierge team.
This same juxtaposition became the essence for the execution of the whole brand, from social media layouts to design of the website which was also developed by tech team at BRND WGN.
The mark itself was inspired by personal handwritten notes left by the team to the tenants. This distinctive style was then transposed onto a bespoke icon set designed specifically for city living and a collection of illustrations featuring local landmarks.
