Marketing Strategy

Introducing the Marketing Strategy for Micro & Small Enterprises Grant.
This scheme provides non-repayable grants of up to €10,000 to help micro and small businesses develop a robust marketing strategy by engaging an external, registered service provider.
BRND WGN is officially registered to deliver these strategies, ensuring your business can access both expert guidance and financial support to grow competitively
Marketing Strategy Framework
We will deliver a comprehensive, actionable marketing strategy tailored to your business.
Executive Summary
Objectives, and business overview
Market Analysis
Target audience, customer personas
Positioning & Brand Framework
Brand Purpose, Proposition & Principles
Marketing Goals
SMART objectives aligned with business aims
Strategies & Tactics
Digital, traditional, and PR approaches, channel selection
Digital & Content Strategy
Website and social media, content calendar
Financial Overview
Budget allocation, Measurement & Evaluation tool recommendations
Implementation Plan
Activities, timelines, resource allocation, Key priorities, campaigns, responsibilities, milestones
Risk Management & Sustainability
Risk mitigation, long-term growth planning recommendations
All strategies are delivered in line with the official grant requirements and include the necessary documentation for reimbursement.
Why BRND WGN?
BRND WGN is a leading branding and marketing agency in Malta, with a diverse portfolio spanning insurance, banking, retail, tech, and telecoms. Our insights help clients stand out and connect emotionally with their audiences, even in highly competitive markets.
Officially Registered Provider
We are approved by the Intermediate Body to deliver grant-eligible marketing strategies.
Proven Track Record
BRND WGN is a leading branding and marketing agency in Malta.
Advisory Expertise
We focus on building authentic brands and empowering businesses to achieve sustainable growth, not just short-term wins.
Tailored Approach
Each strategy is custom-built for your business goals and market realities.

To streamline your grant application, BRND WGN has partnered with Zampa Partners, a leading Maltese advisory firm specialising in VAT, accounting, audit, and EU funding. Zampa Partners will guide you through the application process, ensuring all compliance and documentation requirements are met, so you can focus on your business.
How do I apply?
Zampa Partners will guide you through the application process, ensuring all compliance and documentation requirements are met, so you can focus on your business
1. Contact BRND WGN
Let us know you’re interested. We’ll assess your eligibility and discuss your needs.
2. Application Support (Optional)
With Zampa Partners, we’ll help you prepare and submit your grant application, including all required documentation and quotations.
3. Strategy Delivery
Once approved, we’ll develop and deliver your marketing strategy within the grant’s six-month implementation window.
3. Claim Reimbursement
We’ll support you in compiling the final report and evidence for reimbursement, so you can access your grant funds smoothly